Post by account_disabled on Dec 30, 2023 3:44:22 GMT -5
In addition to regular follow ups it is important to carry out follow ups at key moments such as birthdays or update launches in order to show that the company is attentive to the customer's needs. To effectively schedule follow up calls and emails as well as track how leads are responding to your follow up strategy you can use CRM software . How to measure the success of follow up in your business.
To measure the success of your follow up strategy it is necessary to evaluate the potential customer's interaction rate with your content progression through the sales funnel customer Phone Number List satisfaction and loyalty . Find out more in detail about each of these points Answer rate The first metric to check is response rate. A high response rate means that the follow up is being effective and that the content delivered is relevant.
That interactions are not relevant or timely. Interaction rate The second metric to take into consideration is the engagement rate of your potential customers. This is measured by the number of emails opened and the number of clicks on content links . High interaction rates demonstrate that leads are ready to move on to the next step in the sales process. Low engagement rates indicate that it is necessary to overcome objections respond to concerns or provide more information.
To measure the success of your follow up strategy it is necessary to evaluate the potential customer's interaction rate with your content progression through the sales funnel customer Phone Number List satisfaction and loyalty . Find out more in detail about each of these points Answer rate The first metric to check is response rate. A high response rate means that the follow up is being effective and that the content delivered is relevant.
That interactions are not relevant or timely. Interaction rate The second metric to take into consideration is the engagement rate of your potential customers. This is measured by the number of emails opened and the number of clicks on content links . High interaction rates demonstrate that leads are ready to move on to the next step in the sales process. Low engagement rates indicate that it is necessary to overcome objections respond to concerns or provide more information.